What does vertical integration mean?
The absorption into a single firm of several firms involved in all aspects of a product's manufacture from raw materials to distribution.
Which subsidiary labels do Sony BMG own?
Sony BMG own the following subsidiary labels:
- Arista Records & Nashville
- BNA Records
- Columbia Records
- jRecords
- Epic Records
- Jive Records
- Masterworks
- Sony Music Latin
- Legacy Recordings
- Provident Label Group
- Columbia Nashville
- RCA Records
- RCA Records Nashville
- Verity Records
- Roc Nation
- American Recordings
- Battery Records
- Beach Street Records
- Day 1
- Essential Records
- Flicker Records
- LaFace Records
- Polo Grounds
- RCA Red Seal
- RCA Victor
- Sony Classical
- Star Time International
- Verity Gospel Music Group
- Volcano Entertainment
How are Sony vertically integrated (how do they profit from the different stages of music production, distribution, and consumption)?
Sony is a group and is vertically integrated as it holds assets in most areas of music production, distribution and consumption. Sony are a major record label and therefore focus majorly on the production of music. However Sony has a large entertainment business as they produce many electrical items which they can use to their advantage by advertising music through other parts of their company. Also some of their major selling products are music based such as Sony Walkman.
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